
Have you ever wondered how Google crawls and indexes web pages? If you haven’t, you should. Why? Because it affects how well your site ranks on Google.
In order to help you understand Google and improve your rankings, I’ve created the following infographic. It not only breaks down the way Google indexes your website, but it also covers the 7 most common reasons why your website isn’t ranking well.
Click on the image below to see a larger view:
Conclusion
If Google can’t efficiently crawl your website, your rankings will tank. By making things easier for the search engine, you’ll increase the likelihood of your pages being crawled and, more importantly, indexed.
Make sure you avoid the 7 mistakes above and check htaccess to robots.txt files. It’s the little things that can affect your rankings in a negative way.
So, how else can you increase your rankings?